We are proud to be a sister brand of Twenty4SevenTrends, founded in 2018. From that foundation, AYR was created to offer an even more elevated, highly personalised 360 approach. Our services are entirely bespoke, tailored to your individual tastes and lifestyle. Whether you’re looking for the perfect gift, an unforgettable shopping experience, or a private fashion consultation, we bring the best of London’s luxury scene directly to you.

From product or gift sourcing with same-day delivery across London and worldwide shipping, to private boutique appointments and behind-the-scenes access to London Fashion Week designers, every experience is designed around your wishes. We create exclusive shopping excursions throughout the city, taking you from iconic flagship stores to hidden boutiques, and even arranging unique experiences such as a perfume workshop at the Royal Perfumery. For those who prefer a more intimate experience, our expert stylists can accompany you on your shopping journey or bring a curated selection of clothing straight to your accommodation. We also offer virtual styling sessions, ensuring that wherever you are in the world, you have access to our expertise.

At AYR, we believe in creating memorable, luxurious, and effortless shopping experiences. Every detail is considered, every moment is curated, and every experience is uniquely yours. To discover more about our tailor-made shopping excursions and bespoke services, simply click the link below.